Hey, it’s Marc ✌️

Crossmint has launched a platform that enables AI agents to autonomously buy and transact on behalf of users. Think: Buying a sneaker with ChatGPT.

Wait, what? Traditional commerce systems block AI bots with captchas, security checks, and giving AI access to credit card transactions doesn’t scale.

Now, Crossmint’s blockchain-backed platform should solve these issues with:

  • Smart Wallets: Allows agents to hold stablecoins with programmable spending limits and multi-party approvals.

  • Credentialing System: Provides secure authorization, letting agents act on behalf of users without typical blockers.

Crossmint also enables merchants to tap into this new AI-driven commerce by:

  • Tokenization APIs: Easily tokenizing inventory for AI purchasing.

  • Zero-Fee Checkout: Enabling API-based purchases with 0% fees and instant settlement, helping merchants and users save 2-3% from all purchases.

Let’s get real: You’d probably think twice about buying sneakers through ChatGPT.

What about industrial purchase automations? Maybe. These supply chains are highly repetitive and data-drivenβ€”ideal for automated purchasing. Instead of basic β€œreorder if low” logic, AI agents could automatically monitor inventory, compare supplier prices, and complete purchases securely and instantly.

Punchline: AI agents will change how payments, transactions, and even commerce itself operate. And this is just one of the many crypto x AI use cases that are popping up right now.

Here’s an amazing chart by Coinbase Ventures on the crypto x AI stack:

Plus: Keep up with our signals for Web3 execs on our Telegram channel.

Let’s dive in 🦈

πŸ“š What we’re reading (& writing)

  • Demystifying the Crypto x AI Stack. Coinbase Ventures. Link

  • State of Tokenization 2024. Tokenized Asset Coalition. Link

  • Tokenized Fund Report 2024. BCG. Link

  • AI in Crypto Marketing, the AI Agent Cambrian Explosion. TPan. Link

  • The Luxury Tech Playbook: Digital Transformation with Antonio Carriero. Link

Cavs Level Up with Web3 πŸ€

Cleveland Cavaliers, the NBA team, launched its Web3 engagement program, Cavs Rewards in partnership with Avalanche and Uptop.

Why it matters: By integrating fan rewards across the city and in-stadium, Cavs Rewards brings fans closer to the action, enhancing loyalty with tangible, memorable perks.

What you should know:

  • Convenience: Fans link their credit or debit cards to automatically earn points on qualified purchases.

  • Reward Variety: Points can be redeemed for tickets, VIP experiences, merchandise, and autographed memorabilia.

You can sign up here.

Zooming out: Web3 is becoming a popular tool for sport-loyalty to:

  • Increase fan retention

  • Broaden revenue channels

  • Produce insights into purchasing patterns for more targeted offers

  • Drive engagement.

This isn’t just about rewardsβ€”it's about redefining the fan experience and building community through innovative partnerships.

Stepping back: Back in 2021, the Cleveland Cavaliers launched an NFT art collection, showcased on LED boards at Rocket Mortgage FieldHouse.

The big picture: Sports with Web3 and cryptocurrency are becoming popular to attract and engage the new generation digitally. Recently:

  • The Warriors partnered with Coinbase to bring fans onchain with exclusive experiences, giveaways, and crypto-powered engagement at Chase Center. Link

  • Coinbase also partnered with the Canadian Football League for the 111th Grey Cup offering exclusive rewards and experiences. Link

  • Sheffield United FC teams up with Maneki for the 2024-25 season, featuring the cryptocurrency's logo on their kits and enhancing fan engagement with digital experiences. Link

🍏Today’s Top PRO Bite:

Web3 Isn't Dead, It's Evolving

Over 180 brands jumped into Web3 through NFTs to engage younger consumersβ€”and most failed.

Why? Complex interfaces, wallets, private keys, and lack of standards created barriers that usersβ€”and brandsβ€”weren’t ready for.

We spoke to Otherlife, helping brands such as MasterCard or MoonPay move from experiments to strategic success in Web3. Here’s what we’ve learned: .

🚨 Other Highlights You Can’t Miss

πŸ’° Money Moves

  • Glow: Blockchain solar company, raises $30M from Framework & Union Square Ventures. Link

  • Nillion: Privacy blockchain company raises $25M led by Hack VC. Link

  • Ellipsis Labs: Solana DEX raises $21M led by Haun Ventures. Link

  • Citrea: Bitcoin rollup raises $14M Series A. Link

  • Gelato: Smart contract automation network raises $11M. Link

That’s all for now, folks.

Talk soon,

– Marc & Team

PS: Before you go, here’s how our industry OGs, vast network, research team & 50k+ B2B audience help you:

  • Co-publish enterprise-grade reports with us, driving traffic and boosting B2B outbound conversion rates.

  • Execute a multi-channel growth campaign that delivers better results than anything else in Web3's consumer space.

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